Express & Star Readership Profile

    Adults Readers Adult coverage % % of readers
Total   1,078,525 341,708 32 100
           
Sex Male 525,209 166,653 32 49
  Female 553,316 175,055 32 51
Age 15-24 170,681 39,595 23 12
  25-34 154,813 31,216 20 9
  35-44 194,110 47,342 24 14
  45-54 173,373 64,956 37 19
  55-64 159,824 61,179 38 18
  65+ 225,723 97,420 43 29
Social class AB 222,670 59,108 27 17
  C1 289,457 90,292 31 26
  C2 246,035 82,311 33 24
  DE 320,364 109,998 34 32

Source: TNSMedia 2008