Key Facts

87,176 average issue readers - 32% of the
adult population

55% of these (48,005) read no other daily
newspaper

75,870 read six nights a week - 28% of the
adult population

157,392 readers in an average week - 57%
of the adult population

Time Spent Reading

Average issue readers within the Dudley Zone
spend, on average,35 minutes reading the newspaper

Source: TNSMedia 2008